In case you hadn’t noticed, it’s Tesco’s centenary year.
Tesco are dead right. Their distribution lorries are in effect two-sided moving billboards, travelling up and down the UK motorway network. So you might as well use them as such.
We like to try our hand at all kinds of writing at totalcontent, and something we’re being asked to do more and more is to create scripts for online animations.
To celebrate the forthcoming release of ‘Star Wars — The Force Awakens’ in December, Royal Mail is about to release a set of 12 stamps featuring key characters past and present, plus a mini shee
We’ve penned words for all kinds of things — books, leaflets, posters, taxi sides, treasure hunts, sleeping masks, pencils, websites, biscuits, mobile phone UIs, and tubs of ice cream.
I held off from listening to the new David Bowie single for as long as I could. I wanted the media noise to die down and to make up my own mind. But I was also worried about being disappointed.
On Wednesday afternoon, I skipped along to IPC’s offices just behind Tate Modern, to hear a talk by my old mate, the commercials director Mark Denton.
Film title sequences have become a mini art form in their own right, with the incomparable Kyle Cooper breaking new boundaries with his work on Se7en.