And here’s the album cover that started the whole jokey self-conscious craze off (see ‘heard that one before?’, a few posts down). This was originally released in 1969, so Howlin’ Wolf almost certainly gets the gong. Looking enviously at Jimi Hendrix’s success, ‘The Howlin’ Wolf Album’ was a doomed attempt by Chess Records to give Mr Wolf a psychedelic makeover.The craggy bluesman wasn’t impressed, rather colourfully describing the effort as “horse shit”. With all the negative vibe surrounding it, the record peaked at a paltry #69 in the Billboard Black Albums Chart. Thanks to Fraser Southey for alerting us to this slice of phonographic history.