new work – ProGolf IQ.
ProGolf IQ is a new ‘brain training’ audio technique that helps to get your mind in tip-top shape for golf. Developed by a noted Australian psychologist, the five-week programme promises to put you ‘in the zone’ before you take each shot and radically improve your game.
totalcontent was asked to write extensive web site copy, an online video script, and press ads, explaining the often complex ins and outs of the programme in a golfer-friendly way. The look and feel was designed by the recently formed, but highly talented,Magpie Studio. Now, where's my four iron?