Sometimes the obvious ideas work best. A couple of years ago, I was on a London-bound train to meet my great friend and collaborator, Supple’s Jamie Ellul, when I saw ‘2020’ printed in a newspaper. I immediately thought of 20:20 vision, opticians, glasses and Jarvis Cocker.
Once again, we were delighted to have contributed to Royal Mail’s flagship philatelic products this year. Aimed at collectors, the Royal Mail Year Book and Royal Mail Year Pack beautifully bring together all the pictorial special stamps issued during the past 12 months.
We were asked by our friends at Spy Studio to write a 90-second animation script illustrating UAL’s ‘assessment criteria’. You can see the final film below.
We have mixed emotions when a new naming brief comes in. It’s going to be exciting, but it’s not going to be easy. Fortunately, when Melbourne agency For Studio asked us to put our naming hats on, we passed the exam. Naming is fraught. More so than ever.