the yellow book.
![Yellow Book 01](https://totalcontent.co.uk/imager/videos/3495/YellowBook_01_73b9af038e580da3035efac87e70dc6a.jpg)
![Yellow Book 02](https://totalcontent.co.uk/imager/videos/3501/YellowBook_02_73b9af038e580da3035efac87e70dc6a.jpg)
![Yellow Book 03](https://totalcontent.co.uk/imager/videos/3504/YellowBook_03_73b9af038e580da3035efac87e70dc6a.jpg)
![Yellow Book 04](https://totalcontent.co.uk/imager/videos/3507/YellowBook_04_73b9af038e580da3035efac87e70dc6a.jpg)
![Yellow Book 05](https://totalcontent.co.uk/imager/videos/3510/YellowBook_05_73b9af038e580da3035efac87e70dc6a.jpg)
![Yellow Book 06](https://totalcontent.co.uk/imager/videos/3513/YellowBook_06_73b9af038e580da3035efac87e70dc6a.jpg)
![Yellow Book 07](https://totalcontent.co.uk/imager/videos/3516/YellowBook_07_73b9af038e580da3035efac87e70dc6a.jpg)
the yellow book.
Or more properly ‘The Yellow Book — A Prototype Wayfinding System for London’, was a slim, handsome volume outlining Applied Design’s vision for a London-wide signage system for walkers. The main text was an extended essay by Jim, which outlined the health, transport and commercial benefits of a walking-friendly capital city. The Yellow Book was Nominated for a Design Week Award and accepted into the D&AD Annual for Writing for Design. The scheme as a whole went on to become a reality, and to win a DBA Gold in 2008.